The great success in the year 2010 induced the Deutsche Messe AG and ICIDO (www.icido.de) to organize again the special show TechnologyCinema3D in 2011. More than 10,000 visitors visited an impressive show of all aspects of 3D visualization and virtual reality in 2010. In 2011 the practical application and benefits of virtual reality would be in the foreground. 

In 2011 again, the topic of 3D Visualization and Virtual Reality at the Hannover Messe will be shown on almost 500 square meters in Hall 17 - Hall of the Digital Factory. The focus of the special show TechnologyCinema3D is primarily on the practical use and applicability, especially for medium-sized machine builders are. 

While were shown in 2010, especially the full potential of virtual reality and 3D visualization, visitors will experience in 2011, where, and how easy it is to integrate these technologies into their development and sales processes. Nevertheless, ICIDO and its partners, such as Schneider Digital, Christie, imsys or ci-base, will come up with a number of technological highlights, such as the narrowest Virtual Reality Installation of the world. 

More than 10,000 visitors will expect this year the practical application of the 3D visualization solutions in their daily work. These are shown in real-life situations so that each visitor can imagine how by using virtual reality and 3D visualization theri problems can be solved faster, easier and more cost-effective. In particular, this concerns the areas of sales / marketing, presentation / collaboration, and production / development.